Sticky paper has been widely used in the home embroidery world, but is used very little in the industrial embroidery business. Expense is one reason it has not been used commercially; another is that it sometimes leaves a residue on the needle and the hook assembly. Also , the tear-away used as a base for sticky paper is a lightweight that doesn't provide the stability needed for designs with high stitch counts.
An alternative to sticky paper is temporary spray adhesive with a tear-away stabilizer. Hoop the tear-away, then spray with adhesive. This provides the versatility of a sticky surface with the convenience of a tear-away stabilizer. Cut-away stabilizer may also be used, but must be trimmed rather than torn from the stitching.
Some people adhere the sticky paper to the bottom on the hoop and don't hoop the stabilizer at all. Because it isn't stabilized in the hoop, there is always a chance that the sticky paper will slip or pull away from the hoop. it is always best to hoop stabilizer, as "floating" stabilizer under the hoop only adds weight, not stability.